AI & Sales Tools

AI is rewriting sales — and most of what's being written is hype. This category cuts through it: what to actually automate, what to keep human, which tools earn their monthly fee, and which ones just make your bad emails arrive faster. Honest takes from a consultant who uses AI every day and watches founders waste money on it every week.

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AI Is the Best Prep Cook You'll Ever Hire. Here's How I Use It Every Day in Sales.

AI won't close your deals — but it's the best prep cook you'll ever hire. The concrete, daily ways a sales consultant actually uses AI: the 90-second prospect dossier, the objection sparring partner, the follow-up factory, the strategist on retainer.

Jens Koester

Jun 145 min read

AI Will Not Save Your Sales Process. But It Will Expose It.

Every consultant is telling you to "balance AI with humans." Nobody is telling you which half is which. A startup sales consultant's honest take on what to actually automate in sales, what to never let AI touch, and the one-line test that decides every time. With a one-page checklist.

Jens Koester

May 176 min read